EDISON, N.J., October 21, 2008 - Majesco Entertainment Company (NASDAQ: COOL), an innovative provider of video games for the mass market, today announced that Jillian Michaels’ Fitness Ultimatum 2009 for WiiTMhas shipped to retail outlets nationwide.Taking the concept of fitness video games to a whole new level, Jillian Michaels’ Fitness Ultimatum 2009 marks the first time a celebrity fitness trainer has created software for WiiTM. Featuring expert advice from Michaels - the strength trainer and life coach on the popular television series “The Biggest Loser” - the game promotes exercise for all ages in a fun way by utilizing the interactive capabilities of WiiTM and the innovative Wii Balance BoardTM accessory.
As new recruits in Jillian’s boot camp, players must complete a unique training program composed of challenging fitness tests and an ever-changing series of workouts. By choosing from four workout types - including Weight Loss, Strength Training, Intervals and Hill Climb - players can set the intensity to light, medium or hard in order to achieve their personal fitness goals in a customized interactive experience. From running obstacle courses and jumping rope to boxing and rowing, players are tasked with a range of branching exercise routines that, when completed, unlock lifestyle and fitness video tips from Jillian herself. Players can pursue their personal fitness goals alone or face off against a friend in Multiplayer Mode while the game monitors their progress based on calorie consumption and workout intensity.
Developed by 3G Studios and rated E for Everyone, Jillian Michaels’ Fitness Ultimatum 2009 for WiiTM is now available in stores at a suggested retail price of $39.99. To watch the gameplay trailer, please visit the official site at www.jillianmichaels.com.
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