Need for Speed World Now Free to Play, Game Surpasses One Million Registered Users

All-New Content Further Expands the Hit MMO Racing Game This Fall.

VANCOUVER, British Columbia–(BUSINESS WIRE)–Black Box, an Electronic Arts studio (NASDAQ:ERTS), today announced that Need for Speedâ„¢ World, the massively multiplayer online action racing game, has surpassed one million registered users. In the coming weeks and months, Need for Speed World will be adding new features and game-expanding content including more cars, deep performance customization, a new world region and a co-op pursuit mode.

“We’re excited to open the gates so that every Need for Speed World player now has free access to all current and future content including new modes, cars, features and more.”

Starting today, all players will have full access to Need for Speed World for free*. Racers can play the entire game at no cost or can purchase SpeedBoost items to accelerate their career progression including items like power-ups, double XP periods and even rental cars. Every player can now feel the rush of illicit street racing as they speed their way through an immersive, socially-connected Need for Speed experience.

“Need for Speed fans have played a critical role in making Need for Speed World a success. Fan feedback has helped shape every aspect of the experience - whether it’s the creation of a new feature or improving polish and progression,” said John Doyle, Senior Producer, Need for Speed World. “We’re excited to open the gates so that every Need for Speed World player now has free access to all current and future content including new modes, cars, features and more.”

Need for Speed World brings together best in class action racing with an unparalleled social experience for the PC. Players can compete against their friends, family or pick from thousands of top ranked players to challenge in intense online battles and police pursuits. Gamers race the way they want in an ever expanding world that continues to grow with a constant stream of new content, cars, and features.

Need for Speed World is being developed by Black Box, an Electronic Arts studio and is rated E10+. To quickly and easily download the game or for more information visit world.needforspeed.com or follow us on Twitter at NeedforSpeed.

*Terms and conditions apply. See world.needforspeed.com for additional details.

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