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THQ and Codemasters Strike North American Distribution Deal for Four Upcoming Games

THQ Will Distribute Four Codemasters Titles in North America Throughout 2011: DiRT 3, Operation Flashpoint Red River, BODYCOUNT and F1 2011.


AGOURA HILLS, Calif., May 24, 2011 (BUSINESS WIRE) — THQ Inc. (NASDAQ:THQI) today announced an agreement in which THQ Partners will distribute four of Codemasters’ premier video games in North America during 2011. THQ Partners provides select developers and publishers access to THQ’s global retail and online publishing network. Codemasters will continue to handle North American marketing.

“Bringing together THQ’s world-class publishing and Codemasters’ highly acclaimed titles is a win-win situation for both companies,” said Tim Walsh, Vice President, THQ Partners. “Our goal is to offer Codemasters a custom distribution solution so they can outsource the functions they don’t need to own.”

“The THQ Partners initiative truly resonated with us,” said Rod Cousens, CEO of Codemasters. “THQ stands as a publishing force in North America and provides us the mindshare, commitment and resources of their organization to successfully drive Codemasters products in this very important market.”

THQ Partners will distribute the following Codemasters titles:

  • DiRT 3: DiRT 3 delivers action sports racing by the bucketful with more than double the track content of DiRT 2(TM) and three times the rally-specific content, including the best rally cars from the sport’s last five decades. Available for the Xbox 360(R) video game and entertainment system from Microsoft(R) and PlayStation(R)3 computer entertainment system, DiRT 3 will hit shelves May 24.
  • Operation Flashpoint Red River: The brutal new chapter in the world-renowned, multimillion-selling franchise, Operation Flashpoint Red River takes the tactical military shooter to new levels of intense authenticity. On a deadly new battlefield where one bullet can kill, Operation Flashpoint Red River takes players closer to the experience of a U.S. Marine Corps campaign than ever before. Available for the Xbox 360(R), PlayStation(R)3 and PC Games for Windows(R) on June 7.
  • BODYCOUNT: Set to deliver the best gunplay experience in FPS gaming, BODYCOUNT is an adrenaline-pumping arcade shooter packed with powerful firefights. Gamers will experience the intense satisfaction of spectacular close-quarters combat in a shreddable world as players and opponents tear through cover to execute explosive kills. Available for the Xbox 360(R) and PlayStation(R)3 later this summer.
  • F1 2011: The sequel to hugely successful F1 2010 FORMULA ONE game that has sold more than 2.3M units globally to date, F1 2011 will race into stores September 23. In F1 2011 players will be challenged to ‘be the driver, live the life, go compete,’ with wide-ranging technical and gameplay advancements on and off track and vastly extended competitive and co-operative multiplayer components. Now available for pre-order, F1 2011 will be available for PlayStation(R)3 and Xbox 360(R) with Nintendo 3DS(TM) and Sony NGP to follow.

With offices in North America, Europe and Asia Pacific, THQ’s industry leading global publishing operation reaches all major video game territories worldwide. Retailers around the world have consistently recognized THQ as a best-in-class vendor.

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Posted by: Redeema
Date: May 24, 2011

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